Strategic human resources to achieve company goals

This Case Study highlights the significance of strategic and carefully developed approaches to HR to the achievement of a company's long-term goals.

As a result of reading this Case Study, the student should be able to:

• Understand the inter-relationship between company goals and effective HR
• Analyse fundamental factors in the development of employees
• Identify specific programs that engage and develop employees

Introduction

Imagine trying to plan a big event such as the Commonwealth Games.

The Coates Way

How does Coates go about achieving this vision?

The HR function at Coates

The HR function at Coates operates at both corporate and business unit level.

HR strategy at Coates

Coates has developed the Performance Development Plan (PDP) for employees.

Engagement: happy to stay

Employee engagement measures the commitment employees have towards the business.

Develop our people: employee development at Coates

The Coates Way provides a firm direction for the business.

Conclusion

Coates, through the implementation of the Coates Way, is a company clearly focused on the future.

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